The 5 best sales page copywriting tips you need to know

5 Best Sales Page Copywriting Tips You Need To Know

When it comes to writing sales pages, I know a thing or two about how to write a kickass one!  There are several things that…

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sales copy mistakes

6 Sales Copy Mistakes You’re Making And How To Easily Fix Them

Sales copy is tricky to write. And often, there’s a lot more that goes into it than you would have originally thought!  That’s why my…

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10 Myths About Copywriters

10 Surprising Myths About Copywriters

Ah copywriting myths…there are so many of them flying around that I feel many people have a bit of an inaccurate idea of what copywriting…

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3 Reasons Why I Write Sales Pages as a VIP Experience

3 Reasons Why I Write Sales Pages as a VIP Experience

What’s so great about sales page vip days? I hesitate to use the term “VIP” because I treat ALL my clients as if they are…

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6 Ways to Optimize Your Sales Page

6 Ways to Optimize Your Sales Page to Increase Conversions (Using an Anti-Oppressive Approach)

If you’ve been here for a little while you’ll know I’m a big fan of writing sales pages.  Obviously, they are a pretty essential part…

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Traditional vs Movement Marketing

Traditional vs Movement Marketing-What’s The Difference?

A few weeks ago I was scrolling on Instagram when I came across a term that I finally felt encapsulated the type of marketing I…

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Anti-Oppression in the wake of BLM - it’s about more than a paragraph on your website

Anti-Oppression in the wake of BLM – it’s about more than a paragraph on your website

As a self-proclaimed anti-oppressive copywriter, today’s blog topic is something I feel needs to be talked about more, especially in the online space.  And since…

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Why I Work with a Content Team

Why I Work With a Content Team Even Though I’m a Copywriter

I always try to be transparent with my clients and in the spirit of honesty, the topic of today’s blog is something that’s been on…

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5 Ways to Start Incorporating Strategy into Your Sales Copy

5 Ways to Start Incorporating Strategy into Your Sales Copy

Ah sales copy, (unsurprisingly) one of my favourite topics!  But there’s one thing so important about sales copywriting that I have decided to dedicate a…

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how to pick a copywriter

How to Pick the Perfect Copywriter for Your Business

There are a whole range of copywriters out there but finding the right one to work with doesn’t have to be a difficult task!  However,…

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