Your Business Superpower Is…
THE THOUGHTFUL TEACHER
You’ve always been destined to serve bigger — because you have so much knowledge that the world wants you to keep on sharing in your digital courses and programs.
Once you know how to channel this energy into the backend of your business, you can utilize it to scale your business with more ease, clarity and conviction.
Let’s start with the innate gifts you’ve got in your brand toolbox:
AN ALIGNED AUDIENCE
You didn’t get here by accident — you’ve been working for so long to build your conscious community of peers, students and supporters who truly adore you. You’ve put in the time and effort to email your list consistently, show up on social media and get visible. Go you!
PASSIONATE PURPOSE
You believe that you are here for a bigger reason, and it’s a rare thing for many entrepreneurs to really feel like they’re living their purpose in their day-to-day work. But for you? You’re exactly where you’re supposed to be and it feels like a gift to know you’re part of a bigger picture
FAB FRAMEWORKS
Creating digital courses and programs isn’t easy… But you’ve been pouring love into creating incredible frameworks that guide your content and teaching process and distill complex concepts into super-simple, actionable content. This is your key to moving the needle of your business forward!
CONSCIOUS CREATIVITY
Your approach works because YOU have poured creative energy into crafting thoughtful coaching frameworks that guides your students to success. In fact, I’m betting that you have new ideas and lightbulb moments in the shower, walking the dog or in your mastermind sessions constantly! Your brainpower = truly stellar.
You’re setting the standard for what it means to serve on a bigger scale… And you’re positioned so well to take your business to the next level.
Now, you’re ready to grow your empire on this powerful foundation that you’ve worked so hard to build.
Up until now, you’ve been crossing off so many major milestones, like…
Let’s take a second to celebrate that — you’ve clearly got what it takes to run a thriving business…
And you lead with the kind of purpose that draws people to you like bees to honey.
But while launching your courses continues to be a hallmark of your success…
You’re likely left feeling exhausted each time you move through a launch.
Because as a thoughtful teacher, you may need extra support to structure and implement big ideas, and start nurturing your audience intentionally to serve an end goal, not a short-term vision.
You might have started to reflect on…
-
Why it feels like you have to recreate the wheel each time you launch (and you’re pressuring yourself to keep it fresh)
-
Who you need to have on your team to make it a success (heads up: one virtual assistant can’t be superwoman solo)
-
How the timelines you planned way in advance always end up with you feeling crunched for time (no matter how airtight your Asana board was)
This doesn’t mean you’re doing anything wrong.
It’s simply a sign that your business has arrived at its next phase — and these are just symptoms of a business that’s ready to start evolving.
After helping countless course creators like yourself strategize how to move from feeling drained by the launch process to cultivating more freedom and ease the next time they run a promotion, trust me when I say that you are NOT alone in trying to navigate your way to solidifying a new standard for how you’re operating your business.
If you’re going to prioritize your energy in ONE key area right now, it’s this:
Ensuring you have a solid launch process mapped out.
When we run a launch, we’re often focused on the end result → the revenue and the number of students who join.
And while end goals like this are so important, so are the little things that contribute to that success — like knowing the turnaround time it’ll take your copywriter to write your sales page, how long your graphic designer needs to whip up your launch assets and ensuring your emails don’t miss a beat.
Here’s where I come in…
Your quiz results laid out here are going to give you a customized roadmap based on your business superpower — and your new goal will be to start infusing parts of it into how you’re currently launching.
I know that if you can wield your strengths to your advantage, you can start charting the direction of your business to support the lifestyle you truly want to lead — and give YOURSELF the gifts you so generously share with others.
Let’s dig into your personalized roadmap to help you save time, streamline your systems and revamp your business model, using your innate talents!
1.
PASSION IS POWERFUL — BUT SO IS REST.
HOW TO RUN YOUR BUSINESS WITH EASE
There’s ZERO shame in being a tad less organized than you’d like to be in your business — you’re doing what you’re doing because you’re good at it! Unfortunately, running a business means we have to wear so many hats a lot of the time… Which can be both liberating and lonely.
This resource helps you see how business doesn’t have to be challenging if you streamline and allow things to be a little bit easier.
2.
YOU BUILT YOUR BIZ TO THE POINT WHERE YOU CAN DELEGATE. NOW WHAT?
HOW TO SPEND MORE TIME ON WHAT YOU LOVE IN BUSINESS
It’s an incredible step forward when you’ve grown your business to the point where you can start outsourcing all the tasks that aren’t in your zone of genius anymore.
But like everything in business, delegating takes a special skill that’s often learned — especially if letting go of control doesn’t come naturally to you (it’s okay, you’re not the only one!).
It takes work and it takes trust, and when you’re able to do it you can spend more time doing what you love in business. You can do the thing you went into business to do in the first place!
So how do you get to the point where delegating feels easier?
3.
RUN YOUR NEXT LAUNCH WITH EASE.
WHAT STRATEGIC MAPPING WILL DO FOR YOUR BUSINESS
I often hear from course creators about their success and I LOVE it! They’re just about to break through the 6-figure ceiling and they’re feeling good about it.
But inside, they’re secretly freaking out — they’ve had success but they feel like they’re barely hanging on. Many of these folks thought that things would get easier when they hit the 6-figure mark.
If you’re making more money… It’s supposed to be easier, right?
Nope. The problem is that they haven’t scaled their business to keep up with growth. They’re still wearing all the hats — marketing, sales, operations, product development, customer support and more — and don’t have the systems in place to take care of their business (and themselves) the way they should.
If you’re nodding along — know that your growth is happening because you ARE in deep alignment… But it might be time to take a step back to work through your operational challenges if you want to continue on this trajectory.
Creating a strategic map for your business is the ONE thing that will tighten things up and truly allow you to scale into your dream business. Because you can’t keep doing all the things and you can’t do everything manually. (You know that already because you’ve tried!)
Find out how to use my Strategic Mapping Model™, using seven strategic objectives that every business should have to get started!
WHO’S THE BRAIN BEHIND THESE SAVVY STRATEGIC ROADMAPS?
I’m Kristen Westcott — Business Growth Strategist and Systems Expert at Kristen Westcott Media. After more than a decade of helping others with goal setting, time management and project management, I serve as an operations consultant and project manager to online coaches, copywriters and course creators looking to scale their businesses without the added frustration!
If I had to hone in on my unique gift…
It’s helping entrepreneurs like YOU take their vision and create an action plan so that it becomes a reality.
I guide my clients through strategically planning out their quarterly goals and managing their projects, teams or day-to-day operations so they can wear the CEO hat in their business so they can grow with efficiency, enjoy their business and avoid burnout.
Busting burnout isn’t something new to me, either.
As a busy mom working full-time in the corporate world, I quickly approached a burnout point trying to build my business.
I was overworked, exhausted, and frustrated and knew I was facing tension in how I was using my time. So I did what the strategist in me knows best: I created a strategic path forward that prioritized joy and still utilized my innate talents.
When I pooled all my expertise and experience from working in the corporate environment with my college-level teaching experience…
I realized the empathy-driven teacher in me made me the perfect collaborator and co-creator for business owners who wanted to focus on creating a streamlined business — and wanted to break it all down with more clarity and understanding.
I believe you’re ready to start making conscious shifts to scale your digital empire with intention, and I can help you carve out breathing room so that the joy and revenue for your business grow— together.
These quiz results will help you kickstart the process without getting stuck in the weeds.
And to hold you accountable (yep — I do that, too!)... I’ll be popping back into your email inbox over the next couple of days to help you dive deeper into this work and start moving forward.
Together, let’s make sure that the next phase of your business becomes your most powerful, intentional, profitable and easy one yet!
– Kristen